A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) - Christian M. Ringle, Marko Sarstedt, Joe Hair, G. Tomas M. Hult
The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use their years of…