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Transport For Humans - Rory Sutherland, Pete Dyson

Prodává: Dobrovský
This book maps out how to design better transport. Engineers measure success by speed and efficiency - but these are not the way that passengers think about a good trip. We choose how to travel,…
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This book maps out how to design better transport. Engineers measure success by speed and efficiency - but these are not the way that passengers think about a good trip. We choose how to travel, influenced not only by speed and time but by habit, status, comfort, variety - and many other factors that engineering equations don't capture at all.

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