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Marketing Management, An Asian Perspective - Philip Kotler, Kevin Lane Keller, Chin Tiong Tan, Swee Hoon Ang, Siew-Meng Leong
For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday–and in order…
2 310 Kč
